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Hi-Bird Cycles

Digital Unicorn > Portfolio > Design > Hi-Bird Cycles
Website Redesign

Hi-Bird Cycles – Premium Bicycle Manufacturer Website Redesign

Website Development • Redesign • Conversion Optimization.

  • 💡 Role: Full website redesign, responsive UX/UI, SEO setup
  • 📅 Timeline: 8 weeks (Design → Development → Launch)
  • 🎯 Client: Hi-Bird Cycles — premium bicycles for eco-conscious riders

About the Project

Hi-Bird Cycles is one of India’s leading bicycle manufacturers, known for quality craftsmanship and a strong global presence. The company approached us to redesign their outdated website to better align with their brand’s eco-conscious values, improve user experience, and boost lead conversions. Our goal was to build a website that reflects their market leadership while simplifying user navigation and enhancing product showcase for global buyers.

Category

Manufacturing /B2B

Location

Ludhiana (141001, PB, IN

Date

April–June 2024

Clients

HI-BIRD Global Industries

Website

www.hibirdcycles.com

Project Summery

The original website was functional but lacked modern aesthetics, speed, and mobile optimization. Users struggled to navigate the bicycle catalog, and global buyers found it difficult to access product details.

Project Results

✅ Bounce rate dropped by 31% in the first month
✅ Avg. page load speed improved from 6.2s to 1.8s
✅ Organic impressions increased by 160% within 6 weeks
✅ Visitors from international markets (USA, EU, Australia) up by 40%
✅ Enhanced mobile experience led to 27% more enquiries